Programmes & Pricing
The Early Adopters Hub offers four main plans to choose from depending on where a startup is on their journey to achieving product/market fit.
Elements from each plan can be combined according to desired goals to establish a bespoke programme.
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Pricing is determined by the scope agreed, which relies on the final number of accountants that choose to be involved.
DISCOVER
Market Research
For early-stage startups that want to get a deeper understanding of the accounting market and their clients
Identifying market gaps
Testing key assumptions
Building initial pricing structure
Competitive analysis
Building of value proposition
Building early adopter personas
Identify opportunity and market size
Uncovering underlying customer problems and pain points
Starting at £1200 GBP / $2000 AUD
REFINE
Product Research
For early-stage startups that want to get direct input from accountants about their product strategy and to shape its development
Building the product roadmap
Feature prioritisation
Uncovering hidden product gaps
Connecting product development to market research
Starting at £1800 GBP / $3000 AUD
GO-TO-MARKET
Early Adoption
For early-stage startups ready to put their product in the hands of real users and start preparing the ground for commercial growth
Building of early adopters beta Super-User group
First implementation of product with live clients
Accountant testimonials
Social media promotion
Joint marketing webinars and events
Strategic industry partnerships
Starting at £3000 GBP / $5000 AUD
EXPAND
Global Growth
For more mature startups looking to explore an expansion to the UK or Australian accounting markets with a combination of market research, product research and early adoption
Local competitive analysis
Local gaps & problems
Uncovering hidden opportunities
Product adaptations for local market